[UPDATE: May 26, 2020]
As with many other aspects of life during the “new normal” of the COVID-19 pandemic, the nonprofit sector and the public have adapted quickly and accepted the idea of virtual fundraising events. Even in the short time since the beginning of the crisis, a body of examples and advice has emerged on how to plan and execute these programs.
But with the somewhat unexpected and ill-advised rush by all 50 states to “reopen” in quick stages, questions will undoubtedly arise about if, or when, nonprofits should start thinking about holding in-person events again, with or without safety restrictions.
[April 3, 2020]
In early March, nonprofits around the nation wondered whether they might have to postpone a scheduled fundraiser – or even cancel it. By the end of March, it was clear that all of these events will be on hold indefinitely.
These organizations scrambled to cope with the fallout: loss of anticipated revenue, penalties or cancellation fees, disruption to carefully arranged fundraising plans.
Many nonprofits have turned to online events.